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Aetrex Spring '18 Photoshoot >

For this footwear photoshoot, I chose to shoot in a Manhattan studio on different color seamless backgrounds. The idea was to shoot 'tone on tone' - match the color of the wardrobe with the color of the background, and thus make the shoes pop in color and texture. This photoshoot look and feel later lead to the color blocking creative concept of Fall '19 and Spring '19 photoshoots, only this time, the colors used were contrasting each other while creating a striking, modern visuals that really stand out.