My name is Ayelet, and I'm a Creative Director living in the NYC area. Trained as a fine artist, I love the art of storytelling and the process of creation. With an extensive background in design, fashion, photography and product design, I have expert knowledge creating revenue-generating advertising and marketing campaigns, from initial concept to market. Brand creation and building is my passion.

Identifying innovative creative approaches and improved solutions to business challenges both motivate and drive me. Throughout my career, my goal has always been to remain on the cutting-edge of technological advancements. Observation, inspiration, and determination are my foundation for success. My philosophy is that introducing fresh perspectives and insights, while exploring new technologies, allow brands to evolve and thrive.